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Marketing Handbook for the Design & Construction Professional

Packed with up-to-date "how to" information on every aspect of marketing in the design and construction industry.

 


Our Price: US$69.95



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Directions -Strategic Marketing For AEC Business Development
At last – a strategic marketing process for successful A/E/C business development! 
Our Price: US$95.00



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Marketing Made Easy for AEC - Principles and Procedures

Packed with real-life scenarios that put the marketing principles into a familiar, easy to understand context.


Our Price: US$59.95



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Marketing in the 21st Century for Design Professionals
Marketing in the 21st Century for Design Professionals helps you fine-tune your strategy for success in the marketing-driven industry.
Our Price: US$89.00



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Marketing Fundamentals for Engineers
See how to communicate with marketing professionals to be successful.
Our Price: US$28.00



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Sales and Marketing Checklists
Covers the major steps involved in successful new home sales.
Our Price: US$19.95



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A/E/C Marketing Fundamentals
Provides marketers with the resources necessary to adapt to the standards changing the A/E/C industry.
Our Price: US$59.00



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The Insider's Guide to Marketing Green Buildings
Successful marketing strategies for selling green buildings, developments, and services.
Our Price: US$79.00



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One Page Proposal: How to Get Your Business Pitch onto One Persuasive Page
As clear, concise, and concrete as its subject, Patrick Riley's The One–Page Proposal promises to be the definitive business guide to getting your best ideas fully understood in the least amount of time.
Our Price: US$16.95



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Professional Services Marketing: Strategy and Tactics
This book provides a readable and simple introduction to the marketing process for the professional service environment.
Our Price: US$28.00



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Purple Cow: Transform Your Business by Being Remarkable
Make your business stand out from the crowd!
Our Price: US$15.00



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Tell the World! Results-Oriented Public Relations
Improve your PR and expand your business!
Our Price: US$29.00



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The Fame Game: Crafting the Expert Article
You've been tasked with establishing your firm as THE expert in a particular professional service, facility type, or geographic location. Where do you begin?
Our Price: US$39.00



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Winning Proposals: How to Build Proposals for Extreme Impact
This book covers everything you need to know about proposal writing.

Our Price: US$297.00



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Writing for Design Professionals 2nd Edition
How to master the complexities of effective writing in design practice.

Our Price: US$59.95



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Architect's Essentials of Marketing
For design firms that want to take control of their marketing plans and increase business, Architect's Essentials of Marketing is the single-source guide with all the answers.
Our Price: US$45.00



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Creating an Effective Brochure for the 21st Century

See how to create brochures that will expand your markets, gain clients, and improve your business!


Our Price: US$25.00


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Creating Brochures That Work
Create effective, professional brochures. 
Our Price: US$49.00


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Professional Services Marketing Articles
A collection of articles on market research, market planning, promotional activities, and more.

Our Price: US$40.00



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The Seven Marketing Mistakes Every Business Makes
For companies and marketing directors who want their marketing to stand out, get better results, and attract more business.
Our Price: US$7.00


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